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30 Amazing E-mail Marketing Tactics

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30 Amazing E-mail Marketing Tactics

30 Amazing E-mail Marketing Tactics – The World Wide Web has opened up an entire new world to business. In fact, e- commerce has become a mainstay for national retail chains, small businesses, and large corporations across the globe. Without Internet access and the world of web-sales, many businesses could stand to lose millions of dollars in revenue per year.

Thanks to the Internet, marketing methods have also adapted and changed in the last two decades. Banner ads, flash videos, and other methods are popping up like wildfire on websites all over the place. But the one tried and true method that seems to work better and surpass all others is email marketing.

This form of marketing reaches the customer directly, and can be custom created to fit the shopper’s needs based on past history, personal preference, and much more. While email marketing is an excellent way to garner new customers and maintain old ones, there are some very important things every business needs to know. Here are thirty great tips to getting more people to open up that email every time you send it.


E-mail Marketing Tactics:

1: Announce Big Sales
2: Use Strong Subject Lines
3: Make the Call to Action Clear
4: Use Social Networking to Your Advantage
5: Include Fun, Informative Content in Your Emails
6: Take Advantage of the Holidays
7: Avoid Spamming
8: Create Target Lists for Different Demographics
9: Keep the Quantity to a Minimum
10: Beauty Actually Does Matter11: Do Your Homework and Run Some Tests
12: Make Welcome Back Offers
13: Stay as Professional as Possible
14: Refer to your Facebook Link Several Times in an Email
15: Be Personal

16: Keep Track of Your Current Stats
17: Customize Your Bulk Emails
18: Use a Table of Contents if Need
19: Give Readers Formatting Options
20: Allow Your Emails to be Read in a Separate Tab
21: Double-Check the Reply Address
22: Allow Readers to Unsubscribe
23: Confirm Unsubscribes
24: Trim Down Your Emails
25: Include Your Physical Address
26: Under-Promise, Over-Deliver
27: Do Not Buy Email Lists
28: Offer Rewards
29: Experiment with Subject Lines
30: Speak to the Reader
Conclusion

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